Everything you need to know about Saddl AdPulse.
No. Saddl AdPulse works by analyzing your Amazon Ads reports directly. Just download your Search Term Report from Amazon Ads and upload it to Saddl AdPulse. No API connection required.
Yes. Your data is processed locally in your browser. We never store your raw data on our servers. The only data we retain (with your permission) is anonymized performance metrics to improve our algorithms.
About 10 minutes. Download your report from Amazon Ads, upload it to Saddl AdPulse, and you'll see recommendations immediately. No training required.
Counterfactual analysis calculates what would have happened if you hadn't made a change. By comparing actual results to this baseline, we can separate the impact of your decisions from market trends and noise.
Amazon's attribution window is slow—especially for higher-priced products. Measuring at 7 days captures only about 75% of conversions. Our multi-horizon measurement ensures you see the full impact of your decisions.
Most tools help you make changes faster. Saddl AdPulse is the only tool that proves which changes actually worked. We track every decision and measure its real-world impact, separating your skill from market luck. See the full comparison →
We calculate what your target would have earned based on account-level trends (the baseline). Then we compare actual performance to this baseline. The difference is your Decision Impact—the incremental revenue attributable to your specific change.
Every impact claim passes normalized validation against market baseline. We show confidence scores and flag uncertain results. No guessing, no false positives. You see exactly how we calculated each number.
We show you that too. Saddl AdPulse tracks both wins and losses, so you learn what doesn't work for your account. This feedback loop is what helps you improve over time.
We're currently in private beta. Early access is free while we refine the product with real users. Pricing will be announced before general availability.
Fill out the beta request form. We review applications within 1-2 business days and prioritize sellers and agencies with significant ad spend.
Run a free impact check or request beta access to see Saddl AdPulse in action.